Why Market your Feeder calves the Superior way?

  • Over 4,500 active buyers

  • Buyers pay for all freight expenses

  • Dedicated Superior Reps work with you to maximize value

  • Locked-in price with guaranteed contracts

  • We facilitate the Freight

  • We Differentiate your calves within the market with Verified Vaccination Programs, Nutritional Programs & Verified Genetics

Marketing Options

  • World Champion Auctioneers maximizing value

  • Broadcast via satellite & internet to thousands of buyers

  • True price discovery

  • Choose from over 50 auctions per year

Consignment

  • I will come to you.

  • I will view & video your calves & collect data to best differentiate yourself within the market

  • A contract will be structured to meet your marketing needs.

Advantages of Marketing the Superior Way

Superior video auctions are conducted live by World Champion Auctioneers in multiple online auctions per calendar month to best accommodate and leverage your calves in the market window of your choosing. Setting us apart from your regional market, Superior delivers a nationwide buyer base with the opportunity to view and buy cattle, shown in their natural surroundings. Your cattle are shipped directly from the ranch to the buyer, which greatly reduces stress and potential health problems. This makes your cattle more valuable to the buyer and puts more dollars in your pocket.

WHY SHOULD YOU ADVERTISE WITH US?

Our commercial audience is made up of cattlemen and women of every size operation. The folks buying cattle on Superior represent some of the largest and most advanced feedyards. Put your product in front of the eyes of decision makers.

We have several opportunities to meet your budget. Digital retargeted ads can be custom to your local area, and eBlasts can be sent to a specific type of cattlement. Let’s tailor your message to the right people.

Television is a relatively new advertising resource for the agricultural industry. We have two opportunities to market your product or serves on a national television broadcast. Let’s visit about a package that works for you.